The Blue Oval's F-Series trucks are on the lot at Sound Ford in Seattle, Washington and ready to go. Come by and find the perfect new or used truck for you today - from F-150 classics to Super Duty behemoths, you can't go wrong with the Series. For that reason, Kelley Blue Book recently awarded the Ford F-Series its 2017 Brand Image award for the fourth consecutive year.
KBB Brand Image Award recipients are based on annual perception data aggregated from new-car buyers. The Ford F-150 truck, in particular, skewed the Blue Book judges' favor with its best-in-class towing, purpose-built cab, state-of-the-art technology, payload capacity and more. Watch more below!
“Superior product lineups and compelling marketing communications from automakers continue to influence consumer opinion, driving interest in particular brands, and, most importantly, positively affecting vehicle consideration,” Rick Wainschel, the vice president of customer analytics and insights for Kelley Blue Book, said. Ford's truck group marketing manager, Tom Eckert, also added that the recognition is indicative of the brand's dedication to providing what customers truly need and want: strong, capable and smart trucks.
Bring home your next Ford F-Series truck from Sound Ford in Seattle, Washington today!